Dr Harish Gautam is Assistant Professor at PG Department of Commerce and Business Management, Doaba College, Jalandhar, India. He has over fifteen years of teaching & research experience to his credit. His areas of interest include Marketing Management, Advertising & Sales Management, and Management & IT with special interest in Web Advertising. Dr Gautam has published a number of research papers various national and international journals, and has contributed and presented his talks and papers in leading national and international conferences. He believes quality education should be accessible to all; may be through distance education.